The Cheating Wife Phenomenon

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Move over, husbands with lipstick on your collars, and give the ladies some room. The cheating wife is the latest trend in women’s sexual evolution and the numbers are undeniable.

Globally, Ashley Madison membership numbers nearly match the number of married couples in the United States, and women make up half of the members on the Cheating Wife. Think of that: there are enough unfaithful in the world to fill the third-largest continent — and half of them are wives. Ashley Madison, the world leader in married dating websites, had 60 million registered members worldwide as of 2019. In comparison, 62.34 million married couples exist in America as of January 2020.

This means that at least 30 million women across the world are looking for sex with someone other than their husbands. And Ashley Madison is just one site. Their numbers don’t include the people on dating sites like Match, Bumble, and Tinder who are lying about their “single” status in order to land lovers on the side. That estimate is one in six. With those numbers and the topic “cheating wife” netting 5,400 hits a month on search engines and divorce sites, a new picture of sexual relationships is emerging.

As breaches go, it was explosive. Hacked information doesn’t get much more sensitive than a database full of cheating spouses, and members’ desire to maintain that secrecy doesn’t get more emotionally loaded. The hack exposed an estimated 32-37 million members’ intention to cheat, but the company boldly added another 30 million members—effectively doubling their numbers. Before the breach, they were signing about 30,000 new members every day and were back to adding about 22,000 daily just four years afterward.

In essence, the numbers show that people are willing to risk a lot for sexual satisfaction and there is no current difference in cheating rates between the genders. But that equality has been a long time coming. Among Baby Boomers in the 57-75 age range, 25 percent of men and 10 percent of women have infidelity in their interpersonal portfolios. Just two generations later, among Millennials aged 25-40, females outnumber their male counterparts for infidelity with 11 percent of women cheating versus 10 percent of males.

In the cheating wife trend, we are seeing sexual stereotypes debunked. The dusty old beliefs that women aren’t as interested in sex as men, or are motivated to have extramarital affairs because they want emotional intimacy rather than great sex, are getting exposed as a myth. Social norms made these false or only partial truths appear to be the “Truth.” Generally speaking, women didn’t want to rock that boat and men wanted to command it.